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Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas Edward De Bono
Publisher: Scranton, Pennsylvania HarperBusiness

Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas Edward De Bono pdf download free. Are going perfectly fine — for “some of the best results come when people stop to think about things that no one else has stopped to think about” (Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas). Serious creativity: using the power of lateral thinking to create new ideas. Reading and research: SIX THINKING HATS. (1992) Serious creativity: using the power of lateral thinking to create new ideas. Ideas about thinking: Excerpts from Edward De Bono's “letter to thinkers”. And he would point this out as evidence that we fear the judgment of our peers, and that we're embarrassed about showing our ideas to people we think of as our peers, to those around us. Lateral thinking is different from our normal perceptions regarding creativity and . This is when using creativity techniques like Random Input can be helpful. In situations like this, it can be difficult to break out of your normal thinking patterns and come up with truly new, creative ideas. His lateral thinking strategy and six thinking hats have made him a household name in creative thinking circles and he is probably the most prominent leader in this field. Lateral thinking is solving problems through an indirect and creative approach, using reasoning that is not immediately obvious and involving ideas that may not be obtainable by using only traditional step-by-step logic. New TED Talks are released every weekday. At the 2008 Serious Play conference, designer Tim Brown talks about the powerful relationship between creative thinking and play -- with many examples you can try at home (and one that maybe you shouldn't). Download Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas pdf free. The Journal of Product Innovation Management, 3(1), 57-62.